Nov 28, 2010

#BDS: Boycott Farmville

How many of you out there play the Facebook game Farmville?

Here's news. If you are a supporter of BDS (the Palestinian Global Call to boycott, divest and sanction Israel) you should boycott this game as well.

I got the info when I stumbled upon THIS article, "Farmville Could Cash in on Branded Crops"

Then, searching................

Next week, FarmVille players will have the ability to grow peanuts, thanks to ad agency Saatchi & Saatchi and an Israeli candy brand.
We’re told this is the first time a FarmVille crop has been directly linked to a brand. Saatchi Interactive in Tel Aviv is working on a rollout campaign for Elite Taami Nutz, a peanut-filled variant of a popular Israeli chocolate bar.
So what else is Saatchi and Saachi up to these days?
"When the word 'Israel' is said outside its borders, we want it to invoke not fighting or soldiers, but a place that is desirable to visit and invest in, a place that preserves democratic ideals while struggling to exist," said Israeli Foreign Minister Tzipi Livni, during a September 2006 meeting with "public relations executives, branding specialists and diplomats" in Tel Aviv. Livni "recently put the image initiative on the government's agenda and will soon develop a budget for the program," according to the Israeli Consulate in New York's media and public affairs consul. "A staffer with the London-based global ad firm Saatchi and Saatchi is already working with the Israelis free of charge on the re-branding effort," the Washington Times reported.
Read more about "Brand Israel" HERE

No comments:

Post a Comment